Apple said on Monday that it had bought “AI Music,” a company that had built a platform for creating music using artificial intelligence. The purchase was finalized recently, according to persons familiar with the situation.
According to Bloomberg, AI Music’s technology can use AI to make copyright-free music. These tracks are incredibly dynamic and can alter in real time dependent on user engagement. During more severe workouts, for example, a music could have a distinct tone.
AI Music can even compose tunes that “adjust to your heart rate,” according to the startup’s website description, which has since been taken down (although the cached version can still be found).
“AI Music is at the front of research into how artificial intelligence might alter and govern music.” Simply said, we think that for both makers and listeners, music can be adjusted to match the context.
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Apple has been tight-lipped on the deal. The deal’s worth hasn’t been revealed, and Apple hasn’t said anything about how it expects to incorporate this technology into its products. Apple Music, on the other hand, appears to have seen significant advances this year, since the business also bought classical music provider Primephonic in August 2021.